Our Story

The Birth of Sacrasoul

Rooted in Ritual

I am Shoaib, founder of Sacrasoul.

I was born in Salalah, Oman, where newborns are welcomed with the smoke of burning frankincense. It is a way of saying you are safe here.

That scent became my anchor. In grief. In celebration. In prayer.

It was not just a fragrance. It was a thread connecting body and spirit, moment and meaning, breath and presence.

The frankincense we use is Boswellia sacra, also called Sacred Frankincense. Rare. Ancient. Revered.

It felt natural to name this offering after what it brings: Sacra for the sacred, and Soul for the spirit it uplifts.

The Journey Home

Years later, searching for stillness, I returned to the mountains of my homeland. There, harvesters — families who have gathered resin by hand for generations — welcomed me.

What I discovered was wisdom, alive in the trees, crystallized in sap, nearly lost in a world moving too fast.

Sacrasoul did not begin as a business. It began as a way to share that sacred stillness, so others could come back to themselves too.

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Shoaib, Keeper of Sacred Scents

Our Mission

Every resin and oil we offer has been used in sacred practice for thousands of years—not just for scent, but for how it makes you feel.

• Ground after a long day
• Deepen meditation & yoga
• Clear stagnant energy
• Anchor presence in your home

No fillers. No shortcuts. Just pure, powerful materials—sourced with respect, shared with care.

As we worked with these sacred materials, we were reminded of the importance of giving back.

In the spirit of reciprocity, we’ve made it part of our mission to support efforts that nurture and protect the ecosystems that provide these gifts, ensuring that these resources remain for generations to come.

Honouring The Source

Sacred materials come from sacred lands. We work directly with harvesters who use slow, sustainable methods.

✔ No exploitation.

✔ No shortcuts.

✔ Always reciprocity.

That’s why 2.5% of Every Purchase goes toward replanting frankincense trees and supporting the families who care for them.

Because true ritual doesn’t just honor the spirit
It honors the source.

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